Role of Localism in Digital Retail Marketing
With the advancements in technology, especially the internet, the urge and ease of selling to a global audience is stronger. Unfortunately, some businesses might have given too much concentration on their international customers than local sales. Similarly, most buyers have also given in or preferred foreign brands. This has significantly affected the local retailers. For […]
Step 5 of Lead Generation: Sales and Reporting
Sales The final step of the 5 Step Lead Generator model has less to do with leads and more with actual sales. See, by now the customer has converted from traffic into a lead – they have engaged with the entire front end of the sales funnel so much so that they’ve offered their contact […]
