CLIENT NAME

Stuart Motor Group

PROJECT DETAILS

Stuart Motor Group needed to elevate brand awareness for three of their distinct brands – Porsche, Audi & Subaru. The challenge was to bring these disparate brands together in one story line for a single television campaign. So, we created the tagline “Take the Drive of Your Life” to encourage more buyers to go to their showroom and experience the cars first-hand, because increased test drives generally translate to more vehicle sales.