Most companies don’t know how their marketing is performing.
This is what a marketing and advertising agency in Adelaide thinks. The top marketing challenge for brands is generating leads. Following this, proving the ROI of marketing activities, identifying the right channels and securing budget are major pain points. Interestingly though, some brands don’t pay enough attention to their marketing data (and how their activities […]
5 reasons why video content can work for your brand
Yes, video marketing can work for your brand. Says a marketing agency in Adelaide. We sat down recently with one of our clients. The conversation bounced from SEO to advertising and onto digital marketing. “We’d love to do video, but it just won’t work for our business…” An important lesson came from this meeting… […]
Branding is important. But your marketing efforts should generate LEADS.
Marketing campaigns, without the fluff, generating real leads. It happens all the time. Brands inject thousands of dollars into a marketing campaign, with crossed fingers (and little strategic backbone). And yes, there’s certainly a time and place for good branding. But, the issue is, when branding is the reason for running the campaign in the […]
Ads ‘following’ you around online? This is re-marketing (and you don’t want to ignore it).
Businesses, re-marketing is a valuable marketing tool. Here’s why. You either love or hate it… those ads following you around. What you first thought was a coincidence is, in fact, clever advertising. We use this strategy in our marketing agency in Adelaide. Why? Let us explain. Okay, so you’ve got an overseas trip coming up. […]
Marketing agency in Adelaide confirms: Paid Facebook advertising gives excellent return on investment
Why should you pay for Facebook ads? Here are three good reasons As a marketing agency in Adelaide, we know that when it comes to advertising your product or service, there’s one hard and fast piece of wisdom that’s as powerful as it is simple: Go where the people are. Because what’s the point in […]
