Marketing agency in Adelaide confirms: Paid Facebook advertising gives excellent return on investment
Why should you pay for Facebook ads? Here are three good reasons As a marketing agency in Adelaide, we know that when it comes to advertising your product or service, there’s one hard and fast piece of wisdom that’s as powerful as it is simple: Go where the people are. Because what’s the point in […]
Adelaide marketing agency tells: How video gives your business the edge in online advertising
Online videos can be inexpensive, easy to make and can propel your website up the search engine rankings. Television has been the stalwart of the advertising world for decades. But the problem is, it can be prohibitively expensive. But video has found a niche in online marketing campaigns because it’s easier than ever to make […]
A Few Simple Rules for Advertising Success
Advertising has changed forever, and yet aspects of it remain unchanged. The challenge for clients and Adelaide advertising agencies is to identify the differences. What has changed? Well, just about everything. As you have probably already determined if you have been working with an advertising budget for a year, five years, or even twenty years, […]
Television Commercials & Video Production in Adelaide
Have you previously advertised on television? Are you considering running a campaign on television for the first time? Television and video are both really effective in promoting your business because they engage multiple senses including: Visual Audio; and Are a moving picture, further drawing in the attention of the viewer. Television Advertising Effectiveness If you […]
Print Advertising Still Has it’s Place in Adelaide
Print Advertising to the Right Audience Print advertising in newspapers or via catalogues delivered to your letterbox still has its place in Adelaide. In fact, the cornerstone of good media planning is to segment your target audience and look at the media they consume. Despite certain media advocates pushing the barrow for the own media […]
The Inside Word Series: Insights from an Adelaide Advertising Agency, Part 4
Getting a Competitive Edge – 3 Proven Techniques for Advertising In this series we aim to give you the inside word from an Adelaide advertising agency, to share with you some the proven advertising techniques and strategies to help you in growing your business or even in selecting the Adelaide advertising you would like to […]
The Inside Word Series: Insights from an Adelaide Advertising Agency, Part 3
3 Factors That Make for Great Advertising Any advertising agency in Adelaide should know that the factors that make for great advertising are the ones that can effectively capture the attention of the target audience. People have different preferences which is why a lot of thought and planning is needed in order to create something […]
The Value of Print Advertising: Tips from an Adelaide Advertising Agency, Part 3
Why Print Media Matters The relevance of a medium is entirely dictated by its consumption. Do readers/listeners/viewers/browsers use a medium? If the answer is “yes”, then advertising agencies in Adelaide, need to include that medium in our media buys. If the answer is “no”, naturally we need exclude that medium. As an Adelaide advertising agency, […]
The Value of TV Advertising: Tips from an Adelaide Advertising Agency, Part 1
Why Television Is Still an Effective Advertising Medium As an Adelaide advertising agency, it is imperative that we keep abreast of changes in media consumption, including traditional media platforms such as TV, radio and print. With the changes in how people consume media in the new digital economy, it is important to assess each media […]
The Inside Word Series: Insights from an Adelaide Advertising Agency, Part 2
How to Find Your Competitive Edge (Unique Selling Proposition) Ask any advertising agency in Adelaide or anywhere else about a Unique Selling Proposition and they will tell you how this alone can make up your entire ad or marketing campaign. Of course, when you are into business and you are determined to succeed, you need […]
